Performance Marketer
Job Title: Performance Marketer
Role Type: Full-time
Hours: 6 days per week
Location: 100% fully-remote
Income: $126,000 - $151,200 USD per year On Target Earnings
Company Overview And Role:
As a Performance Marketer at ScaleClients.io, you will be responsible for the experience and results of 15 assigned clients. These clients are 7 and 8-figure marketing agencies and coaches who are already very established but want to grow further through paid ads.
You will also become part of a team that has one core mission: To completely eliminate the “I’ve been burnt in the past” conversation that all online business owners have by ultimately running ads for your clients which allow them to profitably acquire new high-ticket clients predictably (and significantly grow their monthly revenue as a byproduct).
If you’re an experienced media buyer who highly values client results and experience, this is the perfect role for you. Everything we do at ScaleClients.io is to deliver the best possible experience for our clients. If you deeply align with this value, you will be a great fit for this position.
Responsibilities:
- Execute the creation, launch, and scaling of marketing sales call funnels while managing paid ads for high ROI scalability.
- Build, optimize, and scale media buying campaigns targeting a 2X+ Day 1 Cash Collected (excluding AR / contracted revenue).
- Oversee the entire funnel launch process, including idea generation, quality control, internal testing, and daily performance monitoring.
- Identify unique opportunities through a deep understanding of client markets.
- Compile and analyze marketing, consumer, and competitive data to inform strategic decisions on behalf of our clients.
- Monitor and optimize KPIs such as ROAS, CPA, CPL, CPM, and CTR to ensure campaigns align with each client's objectives and achieve maximum efficiency.
- Directly work with each client and lead them to success through daily Slack communication and a weekly 1-on-1 cadence for all clients under management.
- Continually have proactive leadership with all clients and never be reactive.
- Execute daily + weekly reporting to identify the current biggest constraint for each client and build a plan (with the client) to solve that constraint over the following 7 days.
- Ensure all clients have a flawless experience with ScaleClients.io and continually do everything in your power to ensure this outcome (even if it means working overtime or on weekends).
- Work with each client across their entire funnel (from ad to call booking to show rate to close rate to offer economics) and develop and implement strategies to increase profitability and efficiency / throughput across the board.
Key Results / Key Outcomes
- Monthly Churn Rate < 5%: The single most objective and important metric we can track to understand client happiness is churn rate. If a client retains with us each month, they’re telling us with their hard-earned money that they are happy. If they churn, they are not happy. Our monthly client churn rate must be below 5%.
- 5 Positive Reviews Or Referrals Monthly: Every month we expect to receive 5 positive reviews or 5 referrals (or a mixture) from each Media Buyer’s clients. Similar to churn, this is a very objective way to know that each client is happy and profitable. If a client leaves a positive review or sends us a referral, by default, they are having a flawless experience with us and are very happy with their results. If the inverse was true, the last thing a client would do is leave a positive review and/or send us a referral.
- Increase in Revenue & Profitability: The better our advertising campaigns perform for our clients, the more they can afford to spend on advertising, which leads to substantial growth in revenue and profitability for their company (which also leads to a lower client churn %).
- Decrease in CPA: The better the ad creatives we run for our clients, the lower their cost to acquire new customers, increasing their profitability and experience with us. This is a major driving force for scaling our client's businesses and it's why we must work with each of our clients across their entire funnel (including their sales processes) and not just focus on their ad account.
- High-Converting Funnels: Develop and optimize high-converting sales funnels for each client to achieve maximum conversion rates.
Requirements:
- 3-5 years of experience (minimum) as a Performance Marketer for an agency.
- Experience managing at least $5M in total ad spend.
- Proven results scaling sales call funnels, such as VSL funnels, profitably through paid ads.
- Strong negotiation skills and successful track record in the media buying space (primarily on Meta).
- Excellent communication and interpersonal skills.
- Strategic thinker with a results-driven obsession.
- “All in” mindset and willing to do whatever it takes to make clients happy and get them the best results humanly possible.
- Strong leadership skills
Compensation:
- $126,000 - $151,200 USD per year On Target Earnings
So again, if you’re an experienced media buyer who highly values client results and experience, and the idea of doing whatever it takes to make your clients happy and profitable deeply aligns with you then this is your dream role – Please Apply Today!
- Remote status
- Fully Remote
About ScaleClients.io
We work with digital agencies, coaches, and consultants to increase their revenue and, ultimately, the value of their business.